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About

Rik Robarts

Fractional VP of Sales, Innervoice Advisory

Sales leadership, on your terms

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I founded Innervoice Advisory to bring senior, hands-on sales leadership to UK small and mid-sized businesses that need it most but can rarely justify — or don't yet need — a full-time VP of Sales.

I work as a licensed Sales Xceleration advisor, which means every engagement is built on a proven, structured framework rather than reinvented from scratch: the Certified Sales Operating Management System™, covering strategy, infrastructure, management and team.

I focus on technology, cloud & IT, defence, pharma and manufacturing businesses up to around £50m in revenue and 300 employees — sectors where sales complexity often outpaces internal sales leadership capacity.

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Why "Innervoice"

Every sales organisation has an inner voice — the instinct, judgement and discipline that separates good sales teams from great ones. My job is to help you build and trust that voice, backed by process and data.

Licensed Sales Xceleration Advisor

Innervoice Advisory operates under license from Sales Xceleration, giving clients access to a system refined across thousands of engagements — combined with hands-on, local UK delivery.

How I Work

Advisor, architect, and — when needed — operator

A fractional VP of Sales isn't a consultant who hands over a slide deck and leaves. I work alongside your leadership team, in your business, implementing the strategy I help you build.

Embedded, not outsourced

I operate as part of your leadership team, with the context and accountability that requires.

Practical, not theoretical

Every recommendation comes with an implementation plan — process, tooling, and coaching included.

Built for handover

The engagement is designed to leave you with a sales function that runs without me.

Let's talk about your sales challenges

Book a free discovery call to see whether a fractional VP of Sales is the right fit for your business.

Book a Discovery Call